top of page

Event Details

Opportunities For Authors Using Amazon Ads & Golden Keywords
Opportunities For Authors Using Amazon Ads & Golden Keywords

Tue, Sep 14


Zoom Meeting

Opportunities For Authors Using Amazon Ads & Golden Keywords

Struggling with Amazon Ads? Laurence Obrien will give you the inside scoop about how to find those golden keywords and get your ads working right!

Registration is Closed
See other events

Time & Location

Sep 14, 2021, 1:00 PM – 2:00 PM EDT

Zoom Meeting

About The Event

The world of digital marketing for books is evolving fast. You need the very latest information to ensure you achieve all you can from your career as an author. The goal of this session is to ensure you have the latest data on how to exploit various Amazon dashboard changes and sharpen your reader targeting on Amazon using Golden Keyword Targeting. Amazon regularly changes to its advertising dashboard. 

These changes have opened up opportunities for authors in 2021. Laurence O’Bryan, the founder of the ad agency for books, BooksGoSocial, will explain what these Amazon ads dashboard changes mean for you and how you can increase your royalties during the key bookselling season coming up.BooksGoSocial has managed over 10,000 ad campaigns for authors. The data emerging from these campaigns is clear. Golden Keywords work as part of a multi-type ad strategy. 

This session will explain how you can use these advanced tactics to find your readers and sell more books. Laurence O’Bryan has been in marketing for over thirty years and training authors in digital marketing since 2012. He devised and delivered a Diploma course in Digital Marketing for 3 years training people from all sectors. He has an MBA in Marketing and has trained thousands of authors through his online training portal. 

Laurence had three books published by Harper Collins worldwide. He has also self-published nine books. Laurence started to help other authors get discovered. He also founded the International Dublin Writers Festival.

Membership Offer
Buy a membership and get 100% off this event at checkout


  • Non-Member

    For those who are not currently members of the Self-Publishing Made Simple Author Workgroup or a part of the Membership Club.

    Sale ended



Share This Event

bottom of page