Event Details


Mon, May 12
|Zoom
Lead Magnets for Authors – What They Are, Why You Need Them & How to Create One
Want to grow your email list and connect with more readers? Join April Cox for this week’s Marketing Monday as she breaks down lead magnets—what they are, why they matter, and how to create one that attracts your ideal audience.
Time & Location
May 12, 2025, 8:00 PM – 9:00 PM EDT
Zoom
About The Event
Struggling to grow your email list or connect with readers beyond your book? A powerful lead magnet might be the missing piece in your author marketing strategy!
Join April Cox for this Marketing Monday session on Lead Magnets for Authors—simple, strategic tools you can use to attract readers, build trust, and grow your community. Whether you write picture books, middle grade, or YA, you’ll leave with practical tips to create a lead magnet that works for your audience and your goals.
In this session, April will walk you through: ✅ What exactly a lead magnet is (and isn’t) ✅ Why every author should have one—even if you’re just getting started ✅ Examples of lead magnets that actually convert ✅ Tools to create your own in minutes
✅ How to integrate your lead magnet into your website, email, and marketing funnels
If you want to build long-term relationships with your readers and grow your author platform, this is…